The Zynga social game publisher announced an increase of 80% of its revenue last quarter, but its net income was affected by recent investments in the group over the same period. The number one publisher of games for Facebook garnered $ 307 million of revenue (223 million) for a net profit falling 43% to $ 13 million (9.5 million).
Zynga, which plans to go public this year, could achieve its initial public offering before November 24, early Thanksgiving holiday in the United States. The company derives most of its revenue from the sale of virtual goods in its games Cityville or Farmville, and claims 6.7 million players. On average, according to figures from Zynga, each player has spent about 110 dollars (80 euros) over the last nine months. Last year at the same time, Zynga claimed 5.1 million players, who spent an average $ 105 in the same period.
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